Zim International Trade Fair 2024
A Showcase of Innovation and Opportunity.
The Zim International Trade Fair (ZITF) 2024, held from April 23rd to April 27th in Bulawayo, was a resounding success. This year’s theme, “Innovation: The Catalyst for Industrialization and Trade,” set the stage for a dynamic and inspiring event. The premier exhibition brought together a diverse array of industries and sectors, both local and international, all exemplifying the entrepreneurial spirit.
A Platform for Connection and Collaboration
The Zim International Trade Fair (ZITF) 2024, held from April 23rd to April 27th in Bulawayo, was a resounding success. This year’s theme, “Innovation: The Catalyst for Industrialization and Trade,” set the stage for a dynamic and inspiring event. The premier exhibition brought together a diverse array of industries and sectors, both local and international, all exemplifying the entrepreneurial spirit.
- Interactive Display Screens: Visitors could learn about our production process through detailed and informative displays.
- Virtual Tour: We offered a virtual tour of our production facilities, allowing visitors to see firsthand how our products are made.
- Hologram Display: A hologram showcased our products in a captivating and futuristic manner.
- Educational Panel: Brochures, recipe books, and flyers provided comprehensive information about our product range.
- Chef’s Corner: Our chef served delicious baked goods made with Buttercup margarine, delighting visitors with tasty samples.
- Themed Photo Booth: Visitors were encouraged to take pictures and share them on social media, adding a fun and interactive element to our stand.
Engaging with Visitors
Over the five days of the fair, we engaged with an average of 250 people daily. This high level of interaction allowed us to gather valuable feedback and build strong connections with both local and international visitors.
Positive Client Feedback:
- “Buttercup margarine was and still is the best margarine in Zimbabwe and Africa.”
- “Puredrop, you are amazing! You paid for my kids’ school fees, and now I tell everyone in my neighborhood to use Puredrop.”
- “Good stand design and customer service.”
- “We want you to bring back the Olivine gallon.”
- “Olivine Industries, your stand design is clean and nice compared to last year’s.”
- “Olivine cooking oil is the best.”
- “I have used Olivine cooking oil since I was a child, and just a drop goes a long way.”
- “Baking with Buttercup margarine brings out exceptional flavor and texture in my cakes, and my children love it.”
- “In my house, I only use Buttercup spread and nothing else.”
Growing Interest and Engagement
As the days progressed, we saw increased traffic at our stand. The presence of our chef, who offered samples of baked goods made with Buttercup margarine, Puredrop, and Olivine cooking oil, drew many visitors and garnered positive feedback. Additionally, we hosted games and distributed branded giveaways, ensuring that visitors left with memorable experiences.
The ZITF 2024 was a fantastic opportunity for us to showcase our products, engage with our customers, and explore new business opportunities. We look forward to continuing to innovate and serve our community with the highest quality products.